This is a tag cloud for this blog. I’m hoping it will help refine the way visitors parse the work. Obviously, “Highlights” will access a list of pieces that I think best showcase my work. “Resume” will yield resume, etc. Thanks again for visiting.
At $60, the Aakash Tablet is the world’s most affordable tablet. But wait, $60? What’s wrong with it? Nothing actually. It’s a 366 MHz, 32 GB, WiFi-enabled tablet powered by Android. For $60. We should be able to sell it to anyone, even someone who didn’t know they wanted a tablet. At $60, everyone should just get one. They’ll find a use for it.
You’ll find a use for it. Print
Art Director/Designer Will Montgomery
Copywriters Lucas Shanks, Erik Helin
Variation #1. Fly Swatter.
Variation #2. Ping-Pong Paddle.
Variation #3. Coaster.
Variation #4. Paperweight.
For Father’s Day 2011, writing partner Lucas Shanks, graphic design partner Matt Kuglisch and I did some freelance work for Butch Bakery, a New York-based company specializing in cupcakes for men. The goal was to make cupcakes, clearly a feminine pastry, an acceptable gift for your father. Below are 4 example of print ads for the campaign.
